AN ALBUQUERQUE WEB DESIGN STUDIO SINCE 2004
FENG SHUI FOR THE WEB
75% of users don’t look past the 1st page of search results when looking for a product or service. Is your website being found in a sea of choices?
While a quality SEO strategy can help you dominate search engine results, if you’re interested in pursuing a target location, you can increase your competitive advantage by taking a “geo-targeted” focus to your SEO efforts. Improving your search engine rankings this way prioritizes cities or market areas that are most relevant to your business and customer base.
Major factors that influence your business’ performance on search engine results pages (SERPs for short) include inbound links, citations from other websites, your Google My Business account, your number of reviews, overall review rating, and more. Keeping track of all this can get to be time-consuming, unless you have the right tools.
Our Local SEO Strategies Will Help You:
What’s the difference between local and national SEO?
Local SEO covers the specific areas your business operates in, helping you show up in more location-based searches, reaching the exact audience you want to. In the last few years, “near me” Google searches have increased by 500%, so having a locally optimized site can help those “near me” searches find you.
With national SEO, you are optimized to come up in searches across the country, instead of to a specific location. This means that you will be competing with more companies overall than if you are optimized for local searches.
What is a Martech Stack?
Marketing departments face increasing challenges in running successful campaigns. To demonstrate return on investment, gain valuable business insights from data, expand their reach, stay within budget, and outperform rivals, they must equip themselves with appropriate tools. Achieving these goals manually is not feasible, so the selection of marketing technology, also known as a MarTech stack,
7 Steps to Develop an Effective PPC Campaign Strategy
If you’re looking to make an impact with your digital marketing campaigns, a pay-per-click (PPC) campaign is often the go-to choice. PPC campaigns offer quick results and targeted reach, allowing you to target specific audiences or even particular keywords. Developing an effective strategy for your PPC campaigns isn’t always easy; a lot goes into creating