If you want to build brand awareness and drive leads for your B2B business, SEO (search engine optimisation) is essential. Interestingly, 27% of the B2B buying cycle is now spent conducting online research. That means B2B buyers are doing their own research before they even speak to your business. When they come to speak to

If you’re like most businesses, you probably think that search engine optimization (SEO) is only about ensuring your website is properly formatted and optimized for search engines. But in reality, SEO is about much more than that – it’s about teaching search how to find your business and what you offer.  That means creating content

Search engines are incredibly competitive places. You want to do all you can to ensure your page ranks in the top ten results, for the keywords your customers are most likely to use. However, how do you encourage customers to choose your page as the answer to their search engine query? This is when an

With the right SEO strategy, search engines can become a stage to reach your target audience and showcase your best performance as a startup or ambitious small business. Mostly, startups and small businesses need to be heard by more people to create brand recognition. So, if you own one, you may start presenting your services

If you have an eCommerce business, your main concern is attracting customers. You need to work hard on your website so that it is easy to shop for products. Plus, you have to ensure that you are showing up on Google. We are not talking about appearing on the third or fourth page. We mean

Every website owner wants to be the top search result on Google. We all know that this is where you gain traffic and you can make sales. But we also know that getting there can be a difficult journey. It is going to take a lot of hard work and consistency to achieve that number