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Category: Digital Marketing

3 Best Marketing and Advertising Strategies of Famous Luxury Brands

What makes a brand luxurious?  Well, there’s no sure-shot answer to this. It’s an amalgam of the rarity of the brand’s products, quality, craftsmanship, and history and heritage. People pay more for premium products because luxury brands  offer their consumers exactly what they seek and, at times, more. However, becoming a luxury brand takes time,

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Unveiling the Recipe for Digital Success

Do you ever wonder how your favorite fast food restaurant manages to stay ahead in the fierce competition, constantly tempting your taste buds and making your tummy rumble with its delectable offerings? The solution can be found in the fascinating realm of fast food restaurant digital marketing tactics! In today’s ever-connected world, the secret sauce

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The Untapped Power of Email Signatures in Digital Marketing

Digital marketers are continually scrambling to unearth the latest SEO techniques, social media trends, and pay-per-click strategies. However, there’s one tool that is often overlooked, gathering dust in the corner, while holding a significant amount of untapped potential. This unassuming powerhouse is none other than the humble email signature.  This tiny parcel of real estate

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The Impact of Streaming Services on the Entertainment Industry

The rise of streaming services pops up the same old questions: Are cinemas dying? What will the future of TV be?The video-streaming entertainment industry has undoubtedly revolutionized the entertainment industry by unbelievably changing the way we consume TV shows and movies. Top streaming platforms such as Netflix, Disney+, Amazon Prime Video, and Hulu have made

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Burberry’s Over The Top Digital Marketing Strategy & Deluxe Advertising Campaigns

Known for its iconic trench coats and check pattern Burberry is a luxury fashion house cherishing British heritage. Brand’s over-the-top marketing campaigns are often praised for their creativity and innovation. Let’s explore how Burberry campaigns are utilized to create a sense of luxury and exclusivity. Burberry fashion store in London. Burberry’s Marketing Mix The marketing

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What is an Agency Partner Program?

Ever wondered what an agency partner program is and how it could supercharge your marketing agency’s growth? In essence, an agency partner program, particularly in the SaaS realm, is a strategic alliance where your agency partners with a SaaS company to mutually benefit from shared resources and clients. What is a SaaS agency partner program? 

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5 Tips for Promoting the Video Assets You Commission from Influencers

Working with creators and influencers is still massively effective – or at least it can be when you get it right. It’s an excellent way to extend your reach and benefit from their trusted relationship with your shared audience.  A recent creator economy survey conducted by Lightricks with YouGov found that 80% of creators have

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How Agencies Can Get the Most Value from Creator Relationships

Creators and agencies essentially exist in a type of symbiosis. Creators need to work with agencies to connect them with brands for sponsorship, while agencies rely on creators to extend the reach of their brand clients.  These partnerships are rapidly growing more popular, too, as we found in our recent Creator Survey that 40% of

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Digital Marketing for Gaming Industry: Best Practices & Campaigns

Digital marketing holds immense potential for enhancing brand awareness among gaming companies. That is primarily due to its ability to place these companies directly in front of a vast audience, enabling them to reach a wider demographic. Additionally, effective digital marketing campaigns for video games can position gaming companies as industry experts, further solidifying their

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Best Fitness & Gym Website Design Examples in 2023

Ready to discover a truth you may have been overlooking? Your gym’s online presence matters just as much as its physical setup. In an era …

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10 Luxury Website Design Examples for Inspiration

In the realm of digital marketing and brand representation, the online world is where first impressions are formed and lasting connections are made. For luxury …

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Best 6 Sports Ecommerce Website Design Tips for 2023 with Examples

In an era where the digital realm is our gateway to immersive experiences, sports eCommerce websites have evolved into more than just online stores. They’ve …

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Best Beauty & Cosmetics Website Designs 

Delivering a seamless experience across devices, prioritizing mobile-friendliness & smooth navigation, and offering a visually captivating website means a lot for beauty and cosmetic brands. …

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9 Best Food Website Designs & What Makes Them Awesome

Brace yourself for the recipe to success in designing an amazing food website with our top 9 picks! Long gone are the days when foodies …

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Best 10 Free & Online Graphic Design Software in 2023

Great graphic design software can be way too expensive whether you are an amateur designer or a professional. The good news is that you don’t …

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